Tuesday, June 19, 2012

TUESDAY TIP @Smashwords Ketchup + Beans: Of Images + ISBNs #pubtip #selfpub #indie #apple #ipad @markcoker

Mark Coker's recent announcements about changes coming to Smashwords (effective July 14th) are reposted here as a Public Service Announcement :)

Also, please note, the Webbiegrrl Blog shall be on hiatus (closed) while Webbiegrrl moves her real-life residence. The Webbiegrrl Blizzard shall resume on or about Monday, July 9th, with another chapter in the Immutable Laws of Branding (for Indie Authors) series.

Monday, June 18, 2012

MONDAY MARKETING Branding Law 7 (for Indie Authors) Quality - Perception is STILL everything! #pubtip #branding #indie #promo #selfpub

  some image rights reserved by Paulo Brandã

Welcome back to my marketing series on Branding (for Indie Authors). Over the course of this series, I'm helping you understand what branding is (especially that it is not a book cover).

We're discussing how to choose that one word that best describes your brand in that special, unique way that makes you you instead of like every other one of the millions of Indie Authors trying to break out of the pack.

Today, we're focusing on quality--or the perception of quality--because remember the saying, perception is everything rings all the more true when we discuss "worth" or "value" of a product. Your brand must be perceived as a quality brand before your products will have worth.  Click through the jump-break to see how you can build this perception in the minds of your potential customers.

Tuesday, June 12, 2012

TUESDAY TIP Breaking the Block (Writer's Block) i am #writing r u #reading?

I was planning to talk about so-called Writer's Block even before I saw Al "threecifer" Boudreau's post on Facebook yesterday, but then I replied there (extensively) as my SciFi self. I'll rehash what I said here for those who missed it (or are not on Facebook). Click through to read it now.

Monday, June 11, 2012

MONDAY MARKETING Branding 6 (for Indie Authors) Credentials are ur Brand Collateral #pubtip #indie #publishing #myWANA #selfpub

  some image rights reserved by Paulo Brandã

Welcome back to my marketing series on Branding (for Indie Authors). Over the course of this series, I'm helping you understand what branding is (and that it's not a book cover). We're discussing how to choose that one word that best describes your brand in that special, unique way that makes you you instead of like every other one of the millions of Indie Authors trying to break out of the pack.

Today, we're focusing on the credentials, or collateral, you bring to the table to support your brand's claim to existence. Click through the jump-break to get started.

Tuesday, June 5, 2012

TUESDAY TIP How to Digitally Autograph Your Ebooks -- In Native Format!! #pubtip #howto #ebooks #indie

I've been searching and experimenting and wracking my webbie-tech brains for a way to digitally autograph an eBook without losing the native format -- that is how to open a Mobi or ePub file, sign it and save it as the same kind of file without having to go through the process of "faking" a publication. I needed a tool to reformat the eBook after I'd signed the cover and Calibre is it! Now that I have all the pieces, let's get started.

Monday, June 4, 2012

MONDAY MARKETING Branding Law 5 (for Indie Authors) The Word #pubtip #indie #branding #calibre

  some image rights reserved by Paulo Brandã


Welcome back to my marketing series on Branding (for Indie Authors). Over the course of this series, I'm helping you understand what branding is (and that it's not a book cover theme). We're discussing how to choose that one word that best describes your brand.

Click through the jump-break to get started.